Monthly Archives: May 2013

Implement a Facebook Like Gate & Collect Emails on Your Facebook Page

In this post we’re going to show you how you can quickly setup a Facebook like gate and how to collect email subscribers on your Facebook page…

One of the best (and essentially free) ways to grow your fan base is by using an exclusive offer for new fans. Placing that special content behind a like-gate/fan-gate gives visitors an incentive for becoming a fan. What kind of content can you use?

  • Coupon codes for discounts or free shipping
  • Sneak Peek or Early Access to content such as ebooks, webinars, podcasts, etc…
  • Exclusive, fan-only access to register for events, conferences, etc…
  • Giveaways – Stickers, T-Shirts, and other types of “swag”

Like-Gating Coupon Codes

For coupon codes, it’s very simple to setup. Everything you need to setup a fan-gated tab can be done using the Landable Page Builder. The Non-Fan version will contain a brief message telling the visitor what they will be getting once they become a fan (i.e. 10% Off, Free Shipping, $5 Off). As shown below:
 
Non-Fan Screenshot

Non-Fan Sample Content

 
Once you create the Non-Fan version, just Save your changes and switch over to the Fan-Only view. There you can add your coupon code and any rules the visitor must follow to claim the promo. Here’s an example:
 
Fan Only Discount Screenshot

Fan Only Discount Sample

Collect Email Subscribers

You can take this a step further and grow your email list at the same time. Use an ebook, giveaway, or some other type of freebie/incentive to help collect emails on your Facebook Page.

 
Non-Fan Screenshot

Non-Fan Sample Content

Collect Email Subscribers on your Facebook Page
 
To accomplish this, we’re going to use Wufoo (http://wufoo.com). They have an awesome feature where once the form is submitted, they will send a notification to the email used in the signup. There you can add the link to your download! Something like: “Thanks for signing up! Here is the link to your download:”
 
Wufoo Signup Confirmation Email
 
Once you’ve created your form and setup the email notification, copy the embed code generated by Wufoo:
 
Wufoo Embed Form Option

Wufoo Embed Form Option

 
Copy Wufoo Embed Form Code

Copy Wufoo Embed Form Code

 
And paste into your page using the HTML Element:
Page Builder HTML Element
Paste Embed Code Into Page Builder

Paste Embed Code Into Page Builder

Once you’ve added any final touches to your design, go ahead and Publish and enjoy your new leads!

Need help? Still not sure how to like gate your Facebook page? Comment below and let us know…